In Reversal, Zuckerberg Says Facebook Will Label Newsworthy Posts That Violate Its Rules
In Reversal, Zuckerberg Says Facebook Will Label Newsworthy Posts That Violate Its Rules

TOPLINE

 Facebook CEO Mark Zuckerberg on Friday said the company will begin labeling posts from politicians that violate its policies, but are newsworthy— a significant climb down for the social media giant as it faces criticism from civil rights groups and advertisers for its handling of misinformation and hateful content.

KEY FACTS

The policy doesn’t apply to posts that incite violence or encourage voter suppression, which Facebook takes down.

Labeling content is an approach developed recently by Twitter, which has flagged President Donald Trump’s tweets for “glorifying violence” or including “manipulated media.”

Zuckerberg previously had insisted that putting a warning or label on posts would be inappropriate, saying earlier this month it “has a risk of leading us to editorialize on content we don’t like.”

Facebook also announced Friday it will ban ads that claim people of certain racial groups or ethnicities are a threat to the safety or health of anyone else or ads that suggest immigrants and refugees are inferior.

Crucial quote

“We’re still going to allow people to share this content in order to condemn it, just like we do with other problematic content because this is an important part of how we discuss what is acceptable in our society. But we’re going to add a prompt to tell people that the content they’re sharing may violate our policies,” Zuckerberg said during a livestreamed internal town hall meeting.

News peg

Facebook shares fell more than 7% on Friday following a growing boycott from major companies, including Unilever, Verizon, Ben & Jerry’s and Patagonia, over what they say is Facebook’s failure to address fake news and hate speech. Civil rights groups, such as the NAACP and the Anti-Defamation League, launched the #StopHateForProfit campaign on June 17 after the company didn’t take action against a series of Trump’s tweets earlier this month, including one warning that “looting” would lead to “shooting” of protesters.

Further reading

Facebook Shares Drop As Unilever, Verizon Join The Escalating Boycott (Forbes)

Source link

If you like our work and 

interested in similar solutions, want to develop your own blog, brand awareness or have a question?

 

Contact us and create your future with our professionals right now

 

Digital Marketing Agency That Provides Solutions. Help You Grow & Cut Your Running Costs.

Speak with our specialist today to get started with on-demand solutions, social media management & more…

We are one of the most effective all in one results-driven digital marketing agency

Getting online is easy. Succeeding online is a different story. You’ll need more than just a beautiful website to stand out these days. Online marketing solutions. Conversion-based web design coupled with a lead generating marketing plan, your online success is inevitable.

Who We Are

We are a team of consultants, vendors, graphics designers and development professionals who love partnering with good people and businesses to help them achieve online success.

What We Do

We’re focused on our craft and bringing everything we have to the table for our clients. We create custom, functional graphics, branding & content focused on converting your users into customers.

Why We Do It

Each of us loves what we do and we feel that spirit helps translate into the quality of our work. Working with clients who love their work combines into a fun, wonderful partnership for everyone involved.

3 Things You Need to Know Before Starting a Delivery Service Business



5 min read

Opinions expressed by Entrepreneur contributors are their own.


Online food delivery is a natural progression of ride-hailing services like and Lyft that use crowdsourced labor as the delivery provider’s own infrastructure. The pandemic has caused a spike in demand due to health concerns and shelter-in-place. The hiring spree is eye-popping: announced in April that it’s hiring 300,000 shoppers while is looking to employ 175,000 new workers for its fulfillment centers and delivery network. is adding 50,000 people for distribution and is hiring 35,000 workers.

Related: 105 Service Businesses to Start Today

Entrepreneurs may consider starting a delivery in their city. Startup costs can be low by using and by licensing an appropriate app. Demand is certainly high. If done right, an operator may coordinate with grocery chains and distribution centers to sync systems. Or a small business could integrate with a large company’s IT infrastructure. One option that increases profits is to charge a mark-up for purchased items in addition to shipping fees. Or perhaps certify orders as prepared using stringent health practices to gain new customers.

But what can go wrong? Here are some things to be on alert for.

1. Customers want near-perfect execution

Business owners may think that a 95 percent success rate for deliveries is good enough. It probably isn’t. Not with Amazon’s extreme disruption of the industry via Amazon Flex and . For example, Prime has one-day shipping for over 10 million items, according to the company’s website. Thanks to ’s constant striving for flawless logistics, consumers too have increased their expectations for gig drivers. Thus, only a tiny fraction of deliveries can involve wrong items, damaged goods, delayed drop-offs, etc. if you want your startup to succeed.

“Delivery services involve more than just dropping off items,” says Vanessa Gabriel in an interview. She’s cofounder and CEO of Drop Delivery, a cannabis delivery management software. “A critical success factor is the overall experience for the customer. From browsing items, placing an order and finally receiving it. Customers expect cannabis delivery to be convenient, reliable, safe and on-demand. Drop Delivery allows cannabis retailers to provide that great experience.”

Related: 12 Business Leaders on Rebuilding in the Post-Pandemic Economy

Customers are looking to avoid long lines and getting exposed to infected people. But their hired gig grocers may not find items or products may be sold out. Other disruptions include worker strikes such as those that hit Instacart, Amazon and Walmart during the pandemic. A mobile app can have security and privacy flaws such as those that plague video app Zoom.

2. A small business must optimize for last-mile logistics

If you’re not experienced or disciplined to optimize operations, it could be tough competing in this business. An operator can do almost everything right and still see problems near the finish line. Hot food can be delivered cold. There can be payment errors. An app can direct a driver to an adjacent but wrong address. A user isn’t notified of an arrival. A thief signs the order. The car runs out of fuel.

A delivery provider must optimize for last-mile logistics. After a gig shopper buys the ordered items, last-mile logistics involves bringing the goods from distribution to an office or personal residence as fast as possible. No excuses during the final lap, especially with perishable food. An independent contractor must have the passion or initiative to find routes that overcome traffic, pinpoint the exact location, rely on the mobile app to work seamlessly (such as no connectivity issues), and send user notifications to receive the order.

Related: 3 Federal Loan Programs You Can Take Advantage of Right Now

“Our software clients have successfully delivered over 51,000 orders and have seen an average repeat customer-purchase rate of 76 percent,” says Vanessa Gabriel. “Because of the new normal, clients have seen a 31 percent increase month-over-month in deliveries since February. We’re always looking to provide the best to help our clients be as efficient as possible when it comes to delivering.”

3. Being careless with pandemic safety protocols

Finally, gig shoppers must have the discipline to follow new health protocols like social distancing and wearing personal protective equipment. Safety practices can include barcode scanning and contactless delivery confirmations and payments.

It’s hard to believe that Uber is 11 years old. Given Uber’s status as a multibillion-dollar unicorn, it’s not surprising that technologists have copied its crowdsourcing approach in industries as diverse as home-stays (AirBNB) to groceries (Instacart, DoorDash, GrubHub and Uber Eats). 

Amazon and other big players are preventing delivery services from becoming a commodity: Their investment in infrastructure is continually increasing consumers’ expectations from shelf to doorstep. 

The industry’s hiring spree coincides with struggling Americans turning to gig jobs for a paycheck. In March, Uber Eats saw a 30 percent increase in independent drivers signing up to deliver food. Delivery, transportation and logistics are contributing to the U.S. economy adding a record 2.5 million jobs in May. (Although this number will be revised due to a “misclassification error” reported in June by the Labor Department.)

An entrepreneur can capitalize on the high demand for online delivery service if she runs an efficient operation.



Source link

If you like our work and 

interested in similar solutions, want to develop your own blog, brand awareness or have a question?

 

Contact us and create your future with our professionals right now

 

Digital Marketing Agency That Provides Solutions. Help You Grow & Cut Your Running Costs.

Speak with our specialist today to get started with on-demand solutions, social media management & more…

We are one of the most effective all in one results-driven digital marketing agency

Getting online is easy. Succeeding online is a different story. You’ll need more than just a beautiful website to stand out these days. Online marketing solutions. Conversion-based web design coupled with a lead generating marketing plan, your online success is inevitable.

Who We Are

We are a team of consultants, vendors, graphics designers and development professionals who love partnering with good people and businesses to help them achieve online success.

What We Do

We’re focused on our craft and bringing everything we have to the table for our clients. We create custom, functional graphics, branding & content focused on converting your users into customers.

Why We Do It

Each of us loves what we do and we feel that spirit helps translate into the quality of our work. Working with clients who love their work combines into a fun, wonderful partnership for everyone involved.

Free Webinar | July 16: 10 Ways to Diversify Your Sales Strategy Online to Protect Your Business


From brick-and-mortar to online website sales, there are plenty of options to help your business grow.

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to – producing measurable, monetizable results with social media marketing.


2 min read

Opinions expressed by Entrepreneur contributors are their own.


How many different sales channels does your have? Many entrepreneurs have suffered over the past few months because their channels were not diversified enough. From brick-and-mortar to online website sales, there are plenty of options to help your business grow. 
 
Join us for this free webinar, as Jared Mitchell, an expert in digital marketing and ecommerce strategy and founder of Beefysites, sits down with us to take you through some of the popular sales channels and talk about why it’s important for your business to invest in sales channel diversification. 

Key Takeaways:

  • How to expand your sales channels to prepare for a predicted second wave later this year
  • Understand the 10 most popular ecommerce sales channels and how you can use them to diversify your sales
  • The importance of investing in different sales channels 

Register Now

An expert in digital marketing and ecommerce strategy, Jared Mitchell is the founder of Beefysites, a company that helps entrepreneurs start and grow their ecommerce businesses. Jared is the head of ecommerce for , the well-known entrepreneur and bestselling author. Jared Mitchell is also the co-owner of Skincare By Alana, an ecommerce skincare business that has sold over 30 million dollars in product on their own website (not via ).



Source link

If you like our work and 

interested in similar solutions, want to develop your own blog, brand awareness or have a question?

 

Contact us and create your future with our professionals right now

 

Digital Marketing Agency That Provides Solutions. Help You Grow & Cut Your Running Costs.

Speak with our specialist today to get started with on-demand solutions, social media management & more…

We are one of the most effective all in one results-driven digital marketing agency

Getting online is easy. Succeeding online is a different story. You’ll need more than just a beautiful website to stand out these days. Online marketing solutions. Conversion-based web design coupled with a lead generating marketing plan, your online success is inevitable.

Who We Are

We are a team of consultants, vendors, graphics designers and development professionals who love partnering with good people and businesses to help them achieve online success.

What We Do

We’re focused on our craft and bringing everything we have to the table for our clients. We create custom, functional graphics, branding & content focused on converting your users into customers.

Why We Do It

Each of us loves what we do and we feel that spirit helps translate into the quality of our work. Working with clients who love their work combines into a fun, wonderful partnership for everyone involved.